FirstPromoter vs Tolt
Stable platform vs. early beginnings. Discover what makes FirstPromoter the better choice
Why SaaS companies
choose FirstPromoter
Discover the top three reasons why SaaS companies choose FirstPromoter over the competition.
Reliable platform vs uncertain feature
FirstPromoter is a better choice than Tolt for SaaS companies that want a more complete and scalable affiliate platform with advanced control, reporting, and integrations. Tolt offers a clean, modern experience and quick setup, but is more limited in flexibility and advanced features.
$30M +
Revenue Tracked
Each Month
2000+
Customers
7000+
Programs Launched
Built for SaaS companies looking to scale affiliate programs
Best for early-stage SaaS looking for simple, modern setup
Full-featured platform with advanced control, reporting, and integrations
Clean UX, modern UI, simple setup
Stripe, Paddle, Chargebee, Braintree, Recurly integrations
Stripe, Paddle, Chargebee
Advanced tracking with links, postbacks, and attribution control
Link tracking with basic attribution
Coupon tracking + auto-create Stripe coupons
Coupon tracking (no auto-generation)
Standard attribution
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
Bulk payouts supported, no built-in auto-managed payouts or invoicing
Advanced reporting with 18 data points and detailed breakdowns
Advanced fraud detection, approval rules, refund tracking
Basic fraud protection + refund tracking
Fully customizable, custom domain, CSS/JS support
Limited branding (custom domain only)
Built-in email automation + broadcast emails
Email automation + broadcasts
Built-in W-9 / W-8BEN collection
Not included
Unlimited team members with custom roles and permissions
No role separation (same permissions for all users)
Postbacks, API, and webhooks for flexible integrations
API available
$49 / $99 / $149+ per month
$69 / $99 / $199+ per month
Easy migration
Worried about migration? Leave it to us. We can help you migrate your promoters to FirstPromoter if you are using another platform.
Affiliates don't have to change the links
Reliable migration assistance
Simple and standard migration process
3 simple steps
1
Choose the right plan for you
CSV
2
Share the CSV file with the affiliate & referral details
3
Migration will be completed in 24-48 hours
“We've been using FirstPromoter for over 5 years. It has helped us bring in hundreds of thousands of dollars of additional revenue, while being managed by just a single person.”
— John O'Nolan
Founder & CEO at Ghost.org
Why customers choose us
Your business is in good hands
Our dedicated Customer Success team is there for you when you need it most.
Frequently Asked Questions
These are the questions we heard more often.
Is FirstPromoter only for SaaS businesses?
Can you make payouts directly from the Stripe account?
Can I use my own domain name?
What's the affiliate cookie life?
Will affiliate marketing work for my business?
How long are your contracts?
Are you GDPR compliant?
