FirstPromoter vs Tapfiliate
SaaS-exclusive focus vs a general solution
Why SaaS companies
choose FirstPromoter
Discover the top three reasons why SaaS companies choose FirstPromoter over the competition.
SaaS-focused optimal results vs a bit of everything
FirstPromoter is a better choice thank Tapfiliate for SaaS companies that want deeper control, better tracking, and built-in tools tailored for recurring revenue. Tapfiliate is flexible and integration-friendly, but relies more on workarounds and lacks advanced SaaS-specific features.
$30M +
Revenue Tracked
Each Month
2000+
Customers
7000+
Programs Launched
Built exclusively for SaaS companies building and scaling affiliate programs
Built for e-commerce and SaaS needing flexible integrations
SaaS-focused platform with advanced tracking, payouts, and reporting
Flexible integrations + multi-language affiliate support
Stripe, Paddle, Chargebee, Braintree, Recurly integrations
Stripe, Chargebee, Recurly (no Paddle/Braintree) integrations
Advanced tracking with links, postbacks, and attribution control
Link tracking (coupon tracking often requires Zapier)
Coupon tracking + auto-create Stripe coupons
Limited (often requires Zapier)
Standard attribution
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
PayPal payouts + Trolley (bank payouts), no auto-managed payouts
Advanced reporting with 18 data points and detailed breakdowns
Advanced fraud detection, approval rules, refund tracking
No advanced fraud protection
Fully customizable dashboard, custom domain, CSS/JS support
Custom domain + branding (less flexible, no CSS/JS)
Built-in email automation + broadcast emails
Email automation only (no broadcasts)
Built-in W-9 / W-8BEN collection
Not included
Unlimited team members with custom roles included
Limited by plan (1 / 5 / unlimited)
Postbacks, API, and webhooks for flexible integrations
Postbacks + API available
$49 / $99 / $149+ per month
$89 / $199 / $599 per month
Easy migration
Worried about migration? Leave it to us. We can help you migrate your promoters to FirstPromoter if you are using another platform.
Affiliates don't have to change the links
Reliable migration assistance
Simple and standard migration process

3 simple steps
1
Choose the right plan for you
CSV
2
Share the CSV file with the affiliate & referral details
3
Migration will be completed in 24-48 hours
“We've been using FirstPromoter for over 5 years. It has helped us bring in hundreds of thousands of dollars of additional revenue, while being managed by just a single person.”
— John O'Nolan
Founder & CEO at Ghost.org
Why customers choose us
Your business is in good hands
Our dedicated Customer Success team is there for you when you need it most.
Frequently Asked Questions
These are the questions we heard more often.
Is FirstPromoter only for SaaS businesses?
Can you make payouts directly from the Stripe account?
Can I use my own domain name?
What's the affiliate cookie life?
Will affiliate marketing work for my business?
How long are your contracts?
Are you GDPR compliant?











